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Why Your Brand Story Isn't Landing: In Conversation with Sam Broomby
In conversation with Samuel Broomby, Creative Director at Pomegranate, explore the psychological principles behind winning brand storytelling and why most narratives fail to connect.
12th October 2025

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The Real Story Behind Klarna's AI Evolution: In Conversation with Dr Philipp Streicher
In conversation with Pomegranate's AI Specialist, Dr Philipp Streicher, uncover why Klarna's AI evolution reveals strategic brilliance, not failure, and lessons for your business.
30th September 2025

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Why Pharma's Patient Communication Is Built on Assumptions (Not Insights)
21st July 2025

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The Behavioural Science Revolution in Pharma Marketing
Your pharma company spends millions on clinical evidence, but Dr. Martinez still won't prescribe. Here's the psychology you're missing from your marketing.
30th June 2025

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Generative AI in Ecommerce: 4 Game-Changing Applications
Discover how generative AI is transforming ecommerce through virtual try-ons, personalised shopping, conversational support, and content creation—reshaping the future of online retail.
30th June 2025

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How Natural Language Processing is Redefining E-commerce Customer Experiences
17th June 2025

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How Machine Learning is Revolutionising E-commerce: Practical Applications and Real Results
1st June 2025

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The Business Case for AI Implementation in E-commerce
Discover why AI is now essential for e-commerce success, driving revenue growth and operational efficiency with proven results from leading retailers.
12th May 2025

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The State of Healthcare Marketing: Why Traditional Approaches Are Failing
Explore why healthcare marketing needs personalisation, dynamic messaging, and patient-centred approaches to replace outdated traditional methods in today's digital landscape.
11th May 2025
